Circular Signals

Observations, data, and conversations shaping circular fashion.

Nothing In Fashion Stays Finished Anymore

Nothing In Fashion Stays Finished Anymore

Circular Signals #04 I know I’m late to the conversation, but maybe that’s a good thing. Or am I really late for it? The timelines have settled, the hot takes…

This Item Has Been Sold Three Times — The Circular Fashion Reality

This Item Has Been Sold Three Times — The Circular Fashion Reality

Circular Signals #03 This item has been sold three times…….The Circular Fashion Reality First sale. A clear exit. The first time, it was new; bought without hesitation because it fit…

Circular Fashion Is Not Failing, It Just Hasn’t Changed Us

Circular Fashion Is Not Failing, It Just Hasn’t Changed Us

Circular Signals #02 What used to feel alternative is now becoming part of everyday fashion. Platforms like Depop and Vinted have made secondhand mainstream. Brands are experimenting with rental.Repair is…

Why Circular Fashion Still Struggles to Communicate Its Climate Impact

Why Circular Fashion Still Struggles to Communicate Its Climate Impact

Circular Signals #01 Circular fashion is growing. Repair services are fixing garments that would otherwise be discarded. Resale platforms are giving clothes a second life. Rental models are reducing the…

Nothing In Fashion Stays Finished Anymore

Nothing In Fashion Stays Finished Anymore

Circular Signals #04 I know I’m late to the conversation, but maybe that’s a good thing. Or am I really late for it? The timelines have settled, the hot takes…

This Item Has Been Sold Three Times — The Circular Fashion Reality

This Item Has Been Sold Three Times — The Circular Fashion Reality

Circular Signals #03 This item has been sold three times…….The Circular Fashion Reality First sale. A clear exit. The first time, it was new; bought without hesitation because it fit…

Circular Fashion Is Not Failing, It Just Hasn’t Changed Us

Circular Fashion Is Not Failing, It Just Hasn’t Changed Us

Circular Signals #02 What used to feel alternative is now becoming part of everyday fashion. Platforms like Depop and Vinted have made secondhand mainstream. Brands are experimenting with rental.Repair is…

Why Circular Fashion Still Struggles to Communicate Its Climate Impact

Why Circular Fashion Still Struggles to Communicate Its Climate Impact

Circular Signals #01 Circular fashion is growing. Repair services are fixing garments that would otherwise be discarded. Resale platforms are giving clothes a second life. Rental models are reducing the…

Circular Signals is Tuleva’s working notebook.

We document what we are seeing across circular fashion, and impact measurement; the real questions, not just the headlines.

This space will grow alongside the platform, with first entries launching soon.

We are preparing our initial pieces on:

Thoughtful. Measured. In progress.